Meet the Team
We're a team of forward-thinking gender and tourism experts, supported by an international network of associates and volunteers who help champion our mission far and wide.
Our Team
Get to know our core team members and trustees, whose diverse skills, expertise and experiences come together to inspire and facilitate change in the industry.
Dr. Tricia Barnett
Tricia Barnett initiated and co-created Equality in Tourism with Stroma Cole in 2013, and has been its Director since its incorporation as a charity in 2017.
Professor Stroma Cole
Co-Founder & Director at Equality in Tourism, specialising in gender and development.
Kavita Ashton
Kavita is a freelance writer and content marketer helping Equality in Tourism grow its impact through the website, newsletter and social media.
Become a Trustee
If you share our passion for gender equality and aspire to bring about significant change, why not consider becoming a trustee? We're on the lookout for people with exceptional skills and expertise who can steer the future of our organisation and the work we do.
Who We Partner With
From fellow travel and tourism non-profits to the FUTOURWORK research partners, learn more about our international collaborators here.
Dr. Tricia Barnett
Tricia Barnett initiated and co-created Equality in Tourism with Stroma Cole in 2013, and has been its Director since its incorporation as a charity in 2017.
Dr. Tricia Barnett
Tricia Barnett initiated and co-created Equality in Tourism with Stroma Cole in 2013, and has been its Director since its incorporation as a charity in 2017.
Dr. Tricia Barnett
Tricia Barnett initiated and co-created Equality in Tourism with Stroma Cole in 2013, and has been its Director since its incorporation as a charity in 2017.
Become a Partner
Whether through sponsorships, consultancy or impact projects – partnering with us helps build a more equitable industry, while advancing your organisation's sustainability commitments. Let's strengthen gender equality practices across the industry and support organisations working towards this shared goal.
Our Associates
From Ecuador, to Rwanda, to New Zealand and beyond – our associates work towards our vision of a just, equal industry right across the globe. This diverse group of professionals includes researchers, founders, consultants, writers, even entire NGOs.
Become an Associate
If you have gender and tourism expertise you could add to the network – get in touch. By joining this global movement, you'll contribute meaningfully to discourse and important initiatives on gender equality and fair tourism. Associates have the chance to connect with like-minded individuals, forming lasting relationships with exciting opportunities for collaboration.